How Adidas Stan Smith became one of the most iconic sneakers in history.

I guess most of you have heard of Stan Smith’s and probably even own a pair. It isn’t surprising as this shoe can be pulled off effortlessly with almost anything. However it wasn’t designed as a lifestyle sneaker and at the beginning wasn’t even called Stan Smith, who by the way is a real person, not just a model of footwear. Surprising beginnings of iconic … Continue reading How Adidas Stan Smith became one of the most iconic sneakers in history.

Born out of necessity – How and why Dr. Martens became iconic

Before we dive into the rise of Dr. Martens, I wanted to ask, how do you style them? I love to pair my Martens with straight cut jeans and a flannel shirt, or with shorts in summer. Pop of yellow stitching matches well with yellow accents on your shirt, or hoodie.  When were Doc Martens invented? Tracing the history of Doc Martens we will land … Continue reading Born out of necessity – How and why Dr. Martens became iconic

History of Air Jordan 1

You don’t have to be a sneakerhead to be familiar with the Jordan brand. Michael Jordan himself was an exceptional player, great entertainer and cultural icon so the success of his products was more than inevitable. It all started with the iconic Air Jordan 1, but what is the story behind this shoe and how it evolved over the time? I’m glad that you’re asking … Continue reading History of Air Jordan 1